Easter in the USA is a time of vibrant celebrations and generous spending. As the holiday approaches, Americans eagerly seek out USA Easter goods. They want to create festive atmospheres in their homes. From colorful Easter baskets USA to delectable American Easter candy, the market is brimming with options.
The National Retail Federation reports that Easter spending is set to reach a staggering $22 billion in 2024. With 81% of Americans planning to celebrate, individuals are expected to spend an average of $177 on Easter-related items. This shows the holiday’s significance and the wide array of products available.
Retailers across the nation are gearing up with curated selections of Easter essentials. Stores are stocking up with pastel-hued decorations, egg hunt supplies, spring fashion, and gourmet treats. Whether you’re looking for traditional Easter baskets USA or unique American Easter candy, the market offers something for everyone.
As we explore the various markets selling Easter goods in the USA, we’ll uncover where to find the best selections for your holiday celebrations. From big-box retailers to specialty shops, and even online marketplaces, there’s no shortage of options for those seeking to make their Easter festivities truly special.
Popular Retail Destinations for USA Easter Goods
Easter shopping in the USA has many options. You can find US Easter egg decorations and Christian Easter gifts USA. Stores and online marketplaces have everything you need.
Discount Store Selection and Offerings
Discount stores are the top choice for Easter shopping. They have a wide range of affordable items. About 53% of people go there for budget-friendly Easter goods.
Department Store Easter Collections
Department stores are a hit with 40% of Easter shoppers. They offer high-quality gifts and elegant decorations. You can find festive clothes and home decor items here.
Local and Specialty Shops
Local and specialty shops are great for unique items. About 22% of people visit these stores. They offer handcrafted goods and local Easter treats.
Online Marketplace Options
Online retailers are popular, with 33% of shoppers using them. They offer a wide selection of items. People like the convenience and can compare prices and read reviews.
| Retail Destination | Percentage of Shoppers | Popular Items |
|---|---|---|
| Discount Stores | 53% | Affordable decorations, candy |
| Department Stores | 40% | Easter clothing, home decor |
| Online Retailers | 33% | Wide variety of Easter goods |
| Local/Small Businesses | 22% | Unique gifts, handcrafted items |
| Specialty Stores | 20% | Gourmet Easter treats, religious items |
Essential Easter Product Categories and Consumer Spending
Easter in the USA means lots of spending on different products. In 2023, people spent $24 billion on Easter, with each person spending $192.01 on average. This is a $4 billion jump from the year before, showing how big Easter is for both shoppers and stores.
Holiday Food and Candy Selection
Food is the biggest part of Easter spending, with $7.3 billion going to dinner. Candy is next, with $3.1 billion expected to be spent. Chocolate is the top candy choice, making up 70% of all candy bought. Also, 76% of people think the chocolate bunny’s ears should be eaten first.
Easter Clothing and Fashion Items
Clothing for Easter is a $3.5 billion market. Many see it as a chance to update their spring wardrobe. They often pick pastel colors and dressy outfits for church or family events.
Decorations and Gift Options
Decorations and gifts are big too, with $3.4 billion spent on them. Popular items include Easter baskets and egg-dyeing kits. Also, 44% of families use candy to decorate their homes.
Seasonal Flowers and Fresh Goods
Flowers are key for Easter, with $1.6 billion expected to be spent. People love fresh spring flowers and plants for decoration and gifts. Also, 56% of families plan to make a special Easter meal, keeping American traditions alive.
| Category | Spending (in billions) | % of Consumers |
|---|---|---|
| Food | $7.3 | 56% |
| Clothing | $3.5 | N/A |
| Gifts | $3.4 | N/A |
| Candy | $3.1 | 85% |
| Flowers | $1.6 | N/A |
Conclusion
Easter in the USA is a lively celebration. It mixes old traditions with new shopping fun. Stores and online sites have lots of Easter items for everyone.
Even though Easter spending is down to $3.4 billion this year, more people are buying gifts. Now, 62% of people are getting gifts, up from 2019. Men spend more on gifts and flowers than women.
Despite fewer greeting cards, Hallmark thinks $1 billion will be spent on Easter cards in 2024. Easter in the USA is full of fun activities. There are parades, contests, family meals, and visits to petting zoos.
The Easter bunny brings joy and new life to the holiday. It makes Easter special for both religious and fun reasons across the country.
